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Best Market Research Companies in Adelaide

Top 10 Best Market Research Companies in Adelaide Australia

Adelaide, the capital city of South Australia, is home to a wide range of market research companies. These companies provide vital services to businesses looking to gain insight into consumer behavior, attitudes and preferences. With Australia’s ever-changing economy, these organizations have become more important than ever before. They are tasked with finding out what makes customers tick, while also helping businesses devise effective strategies for growth and success.

Best Market Research Companies in Adelaide

#1 – Lustosa Marketing


They specialise in strategy, coaching, branding, content, digital and social media marketing. They help business owners with their day-to-day marketing strategy and implementation needs, at fair prices!


  • To become the All-in-One Agency for businesses of all sizes with tailored marketing solutions, so they can grow and make a positive difference in their customers’ lives.
  • They believe everyone’s story matters. They never compromise with honesty. They start with the end in mind. They believe learning is a constant. They don’t fear mistakes but always learn from those.

Location & Address:  Innovation Factory, 322 King William St, Adelaide SA 5000, Australia

Contact: +61 466 519 982

Website: Website Link Here


#2 – Square Holes


Discover the path to success with Square Holes’ market research and cultural insight, providing evidence and illumination for confident decision making in an ever changing and chaotic world. They help leaders think beyond their mental bubbles and implicit biases by exploring diverse community segments, values, and perspectives to understand cultural patterns, moods, and drivers.


  • Their research explores cultures by combining small and big data to gain an immersion with real people and a helicopter view of cultural patterns. This includes up close and personal interactions, focus groups, and big data analysis of population, socio-economics and behavioural patterns.
  • Our work with government and community organisations shapes cultural narratives through research, impacting social behaviours, government policies, education, and population growth to inspire flourishing local cultures.

Location & Address:  8-10 Regent Street North, ADELAIDE SOUTH AUSTRALIA 5000

Contact: +61 8 8232 3355

Website: Website Link Here


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#3 – CMAX Clinical Research


CMAX is one of Australia’s largest and most experienced early phase clinical trial units. Centrally positioned in Adelaide, South Australia, CMAX is located opposite the Royal Adelaide Hospital and adjacent to the innovative Adelaide BioMed City precinct.

As Australia’s longest-operating early phase unit, CMAX conducts successful world-leading research for local and international clients, specialising in a range of early-phase trials and first-time-in-human studies (FTIH).

The team is proud that trials undertaken at CMAX have resulted in the advancement of global medicines and technologies, from cancer treatment and pain control to early warning bio-devices and hormone replacement therapies.


  • CMAX is one of Australia’s largest and most experienced early phase clinical trial units. Centrally positioned in Adelaide, South Australia, CMAX is located opposite the Royal Adelaide Hospital and adjacent to the innovative Adelaide BioMed City precinct.
  • As Australia’s longest-operating early phase unit, CMAX conducts successful world-leading research for local and international clients, specialising in a range of early-phase trials and first-time-in-human studies (FTIH).

Location & Address:  Ground Floor, 21-24 North Terrace, Adelaide, South Australia 5000

Contact: 1800 150 433 / +61 8 7088 7900

Website: Website Link Here

#4 – Kwasi


Looking to take your love of digital to the next level? They’re always looking for the next next-level masters to join them, their internship programme or just to celebrate! Let them know a bit about yourselves, what you’re proud of and they’ll put you through your paces.

Woj Kwasi noticed that while others were merely manipulating search engines for short term gains, the long term strategies he was focusing on to grow brands online through refreshing inbound marketing work were starting to show their full potential.

Back then, Woj was living in Sydney and working for a reputable agency; Kwasi was just a shortening of his last name to save others the struggle of its full Polish pronunciation.

Woj was convinced that his way was the way of the future, so he decided to leave the safety of big business and start his own company. Kwasi Studios was born.

Woj’s new agency promised to turn websites into sales machines and lead generation beasts, which could easily be found by search engines (robots) and enjoyed by people (humans). Within the first year of business, Kwasi Studios was appearing in top 100 lists and featured in local newspapers. There was no doubt Woj had started an enterprise that was worth watching.

Woj’s vision proved correct. Today, Kwasi has celebrated 10 successful years in business and continues to digitally transform Australian and international businesses, rapidly becoming the “go-to” expert in this space.

Kwasi makes the internet a better place for people and brands, allowing users to find what they want quicker and easier at all touch points. It’s our belief that every brand’s website is the foundation to sustainable success and the key driver for sales. Through our proven process, Kwasi has driven digital transformation for brands like Oz Hair & Beauty, Shiels, UniSA, TAFE SA, Ansarada, Dubber, REDARC, Bing Lee, Adshel and Ed Harry.


  • They vision is that every brand’s website is their most valuable business asset. To achieve this they become your strategic partner – tailoring their business to your business.
  • Their difference is we believe that long-term, sustainable success starts with getting the foundation right first. Think of them as digital architects who renovate websites. Your website is a house, but they transform it into a skyscraper.

Location & Address: 162 Halifax St Adelaide, SA, Australia 5000

Contact: +61 8 8395 5816

Website: Website Link Here


#5 – Search & Internet Marketing


Search & Internet Marketing is a boutique Adelaide Marketing Agency founded in 2015. Their dedicated team takes a hand-on approach with absolute personal attention. They offer over 20 years of experience in retail and B2B marketing for Adelaide-based businesses competing both locally and nationally. They cover the entirety of your marketing, helping your business produce maximum results with cost-effective advertising.


  • When they start working with a new client, they perform a ‘deep dive’ into all previous marketing. What they often notice is a consistent ‘gap’ in data tracking and analysis
  • Their agency sets up proper data tracking to find leaking revenue and eliminate ad spend that isn’t cost-effective. This means an almost instant increase in revenue.

Location & Address: Level 1/48 Richmond Rd, Keswick SA 5035

Contact: 1300 667 696 / +61 1300 667 696

Website: Website Link Here


#6 – newfocus


Established in 1992, newfocus is a fully independent, ISO-accredited market and social research agency servicing clients both locally and abroad. They are members of both ADIA and The Research Society and all the data they collect is kept strictly confidential and used solely for research purposes. For 30 years newfocus has been offering strategic market research, social research and consulting services to commercial, government and not for profit organisations throughout Australia, with office locations in Melbourne, Sydney and Adelaide.

An innovative national company with global alliances, newfocus partners with clients to help them achieve their goals on time and to budget.


  • Sought after by the many industry leaders, newfocus has built a solid reputation through its commitment to quality and strategic research that delivers clarity and insight for its clients.
  • They regularly monitor and analyse their own performance too, as they can also benefit from an insight into their clients’ needs and glean invaluable information that assists them to achieve better results.

Location & Address: Ground Floor, 28 Lower Portrush Road, Marden SA 5070

Contact: 1800 807 535

Website: Website Link Here



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#7 – Mint Research


mint research & consulting is a boutique market research agency based in Adelaide. They are an expert, local research consultancy with extensive experience in all elements of market and social research. Mint gives you premium quality outputs and the highest return on investment.


  • The Co-founder, Marianne Campbell is insights strategist and organisational consultant. She co-founded Mint Research in 2015, and she design and implement quantitative and qualitative market and social research studies that generate findings to comprehensively address business objectives.
  • The essence of their work is understanding people – be that stakeholders, users, customers, staff. This is important, as human data can be used to develop brands and measure successes. Their main areas of focus include developing and testing communications, assessing product and service demand, measuring and optimising customer experience, product and packaging development, studying satisfaction and loyalty, and evaluating successes and challenges of programs, campaigns and products.

Location & Address: 33 Pirie Street ADELAIDE 5000

Contact: +61 456 379 882

Website: Website Link Here


#8 – Adlab


Their expertise is creating and designing for businesses so they can best impact their markets. They understand the importance of being “brand centric” and tailoring customised outcomes. Be it websites, packaging, point of sale, signage, publications, EDM’s, digital – they work with businesses for their specific needs, goals and customers.


  • With steadfast focus on customer service, creativity and affordability – Adlab offers clients an extensive range of quality marketing and design services – covering everything from “concept to completion”
  • With over 30 years experience, Adlab has gained an enviable reputation for design and production.

Location & Address: 87 Kensington Road, Norwood SA 5067

Contact: +61 8 8364 5000

Website: Website Link Here


#9 – Chi Squared Research


They have been providing agricultural market research services for 24 years, and their team of professional staff have experience in conducting and delivering a range of agricultural research projects.

While they are a full-service research company, they can also offer to their clients a customised research service where they will undertake any part of the research critical path that is required.

This is highly effective for both local & International research agencies that requires data collection using their ‘in-house’ software or anyone that just requires a single or few elements; from script build, hosting, distribution, data collection and/or analysis or reporting.

They are here to assist you to get in contact with and better understand Australian rural & regional communities.


  • Of all complexities (including all forms of quotas & sampling requirements, weighting, analysis and general project management requirements).
  • Of all sizes (from samples of 10 through to 10,000, from 1 hour through to multiple years)

Location & Address: 200 Greenhill Rd, Eastwood South Australia 5063

Contact: 1800 314 599

Website: Website Link Here


#10 – Colmar Brunton Research


Colmar Brunton is one of Australia’s largest customised market research companies. Home grown, we know more about Australia’s population than anyone else. We help our clients deliver better products, services and communications.

Their success is driven by developing long term partnerships with commercial businesses and government agencies and departments. They’ll always bring an informed opinion and they get straight to the point with insightful stories that are concise and easy to digest. Without any jargon, they help you make the big decisions with confidence.

They are made up of a team of senior qualitative and quantitative research experts. Their people are placed as close as possible to their clients in Sydney, Melbourne, Brisbane, Canberra and Adelaide and they are supported by our dedicated fieldwork division – Your Source – located in Chadstone and North Sydney.

Today, Colmar Brunton is a KANTAR company, and continues to deliver insight for its clients.


  • They connect businesses and organisations to people through insights. They provide an in-depth understanding of people from both an individual and social perspective. This enables them to better identify their needs and anticipate their behaviour.
  • They work in partnership with their clients to help them leverage this insight to drive and implement meaningful strategies and initiatives.

Location & Address: 199a Rundle Street Adelaide SA 5000

Contact: +61 8 8373 3822

Website: Website Link Here


Have a Place to Recommend?

Your contribution is valuable to us! Are there any outstanding businesses that you believe should be added to our list? If so, please send your recommendations to us at [email protected]. Tropika Club will review your suggestions and update the list accordingly. Thank you for your help in making our list of businesses as comprehensive and accurate as possible.

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